International window film
In foreign markets, such as the United States, Europe and Southeast Asia and other countries, also has faced heat-insulating film and reflective window film choice, but after repeated authentication, because heat-insulating film cannot completely solve the heat problem cannot play real energy savings, both in the construction market, and eventually abandoned the automobile market of endothermic insulation film. Most of the markets of developed countries in the international market using reflective window film.
Current situation of Chinese film
Window film in the early stage of its development in China, there is a State of market confusion, consumers can't really recognize the difference between the two types of window film, together with the relevant national standards are not perfect, endothermic insulation film is often consumers are not informed choice, but reflective window film will eventually become a mainstream product in the market.